AYAQ – Technical Mountain Apparel for Demanding Outdoor Adventures

RESPONSIBILITY

 
AYAQ carries the hope that sports activities can become more respectful of nature and is fully committed to concrete action against climate change. Believing that companies hold significant power and efficiency to address major societal challenges, AYAQ’s environmental mission is deep and tangible.
AYAQ – Technical Mountain Apparel for Demanding Outdoor Adventures

DEEP ECO-DESIGN

 

Our manufacturing is entirely European, as are 100% of the fabrics used. This choice ensures short logistics chains, better production control, and reduced transport impact.

Industrial partners are selected for their genuine environmental commitment. Materials are certified by recognized labels, guaranteeing both quality and traceability, such as RWS-certified wool and textiles labeled Oeko-Tex or GOTS. Fabrics are made from at least 80% premium recycled materials, with technical performance tested to the same standards as virgin plastics.

Design also incorporates durability: garments are engineered for repairability, with construction choices that extend their lifespan.

Finally, specific work is done on product end-of-life. Some pieces, notably hardshells, are developed with structures that allow fabric layers to be separated, facilitating their integration into appropriate recycling streams.

AYAQ – Technical Mountain Apparel for Demanding Outdoor Adventures

RESPECT

 
The Social Enterprise model holds the most promising and effective keys to tackling major societal issues. AYAQ financially supports initiatives led by Social Enterprises, associations, or NGOs dedicated to nature and environmental protection. Supported projects are identified in collaboration with Yunus Sports Hub, which provides expertise in Social Enterprises committed to the environment.